Davidson Park

Davidson Park, opened in June 2024, is a 4.8-acre public green space located on the original site of Harley-Davidson’s Juneau Avenue factory. Open daily from 7 a.m. to 9 p.m., the park blends Harley-Davidson’s historic legacy with innovative, community-centered design. Amenities include The Hub, a sunken amphitheater for events; open lawn areas; a nature-based playground; walking paths; seating areas; native landscaping; and free public Wi-Fi. Designed by Heatherwick Studio and HGA, the park reflects input from the local community, creating a welcoming, inclusive, and sustainable space in Milwaukee’s Near West Side. Committed to fostering community engagement, Davidson Park regularly offers free public events and programming that encourage connection, celebration, and shared use of the space.

Harley-Davidson Moto Lab opened in May of 2026; this space was inspired by Harley-Davidson’s legacy in innovation and craftsmanship and with the idea to share that with the next generation. This lab is intended to show students how science, technology, engineering, arts, and math (STEAM) connect to real careers. Activities will help draw connections to Engineering, Design, Manufacturing, Skilled Trades, and Apprenticeships. The Harley-Davidson Moto Lab will work with community partners and education partners throughout the year to provide programming to youth of all ages.